Corporate Social Responsibility in McDonalds Essay

Corporate Social Responsibility in McDonalds - Essay Example According to the research findings, McDonald’s corporation is the leading retail outlet in fast foods and hamburgers and has grown to be a major multinational in different parts of the world. Today, the company serves over 68 million customers in over 119 countries in different parts of the world including Asia, Africa, Europe and Latin America.Corporate social responsibility is defined as the relationship that exists between business entities and the society with an aim of giving back and empowering members of the society. Corporate social responsibility brings together business organizations, members of the society and government agencies in an enabling environment. Corporate social responsibility rises above the selfish interest of individual business owners who are motivated by the desire to increase profits at the expense of the society. Corporate social responsibilities engage the society in the process of achieving the missions and objectives of the business organizatio n. This is achieved through the engagement in a number of philanthropic exercises, conservation of the environment and upgrading the economic status of the members of the society. The engagement of business in corporate social responsibility programs is guided by a number of principles aimed at created a leveled playing ground and ensuring that all members of the society benefit from the program. First, corporate social responsibility is controlled by the legal compliance principle, which requires business units to understand and follow both local and international laws which affect its operations in a certain industry. Following procedures such as environmental regulations and treaties signed by the home country of the business demonstrates a commitment to the society and the environment. Corporate social responsibility is also governed by the need to adhere to the customary international laws that govern the operation of various for-profit institutions across the globe. Government agreements and declarations made are binding on all businesses and this must be done based on free will and an understanding of the sector of operation.